The stationery world is a vast one, folks. Every couple of months, 1canoe2 travels to NYC to attend various trade shows that attract buyers from all over the world. You’ve most likely seen pictures from these shows on Carrie’s Instagram or on the 1canoe2 Facebook page, but we thought we’d give you a brief overview of our latest trip so you can see what these shows are all about!

This past week, 6 gals from the 1canoe2 crew were in NYC for the National Stationery Show (NSS). Shop owners from all over the world attend NSS so they may order products to sell in their stores. They walk through aisles and aislesof booths, picking and choosing from today’s best stationery lines.

So here’s how it works.The first order of business once getting to NYC is setting up our booth. We spend two full days painting the walls, screwing in shelving and arranging products. It is a lot of work. A lot. But the finished booth is always well worth it.




And the finished booth…drum roll, please…


Ta daaa! (Click the photo for a larger view). We decorate the booth a little differently each year, and this year we chose to go with big, bold and beautiful flower cut outs that Carrie painted. In an attempt to bring part of our studio to the booth, we set up a work desk right in the middle of the booth that mimics Carrie’s actual work space complete with color palettes, pens, brushes and a plastic Shakespeare’s cup.



Once the booth is done, it’s basically a mini store-front for buyers to browse our products. The show lasts 3.5 days and it’s a constant whirlwind of taking orders! Those orders are sent to our wonderful shipping folks back at the barn, where products are immediately shipped to their new homes. We have products in everything from giant stores, like Anthropologie, to the brilliant little shops, like Shindig Paperie.

In addition to showing off a new booth design each time, these shows are where we debut our new products! This year we rolled out 16 new cards, 3 new calendar designs and 9 art prints (all of which are now on our website). NSS also marked the first public appearance for our brand new planners! We were quietly taking bets on which of the three designs would generate the most excitement. You can check out all three planner designs here…can you guess which one did the best?




So that’s it! When the show is over, we tear everything down, pack it up in a giant crate and wait until the next show where we will do it all again. To check out more photos from the show, including thousands of other beautiful booths and products, search #NSS2015 on Instagram!

:: 1canoe2 crew ::

{other NYC shenanigans}




Screen Shot 2015-05-27 at 9.37.26 AM